Devailo: everyday products that make a difference
An Egyptian ecommerce brand offering products that support everyday wellbeing, from period heat pads and filtered showerheads to practical daily essentials.
Visit DevailoBuilding and growing companies across ecommerce, technology, and consumer brands, creating opportunities throughout the Middle East.
Our Businesses
Each company serves a different market, but they share the same approach: solve real problems, build for the long term, and earn trust every day.
An Egyptian ecommerce brand offering products that support everyday wellbeing, from period heat pads and filtered showerheads to practical daily essentials.
Visit Devailo
An operating platform that helps ecommerce brands across Egypt and the Gulf manage inventory, orders, fulfilment, and reporting from one place.
Visit Operix
A Saudi Arabian beauty brand creating skincare and haircare products designed for everyday routines and long-term confidence.
Visit ValmoraWe build businesses around real market needs, not temporary trends.
Strong businesses are created by capable teams who take ownership of their work.
We make long-term decisions that strengthen each company over time.
Every business should become stronger, simpler, and more valuable with every decision.
We build companies by giving capable people the trust, responsibility, and support to do meaningful work.
As Bab Rizq grows, so do the opportunities for people who want to build, solve problems, and make a lasting contribution across our businesses.
Explore CareersHow It's Done
Take responsibility, make decisions, and leave every business stronger than you found it.
Ask better questions, challenge assumptions, and keep learning through experience.
Share knowledge, support one another, and build together across every company.
Choose what creates lasting value, even when the easier option is right in front of you.
Build your career while helping build what's next.